For serious vegetable growers who are ready to build a CSA with impact.
If so, that's completely normal. Every would-be CSA farmer begins their journey with a lot of questions. Here are just a few of them....
that was designed to give you the most important information you need to build your CSA the right way as quickly as possible (without having to do ALL the research yourself), and led by two experienced CSA farmers who can teach you the ropes and reassure you that you're doing it right.
Hi, my name is Corinna Bench.
In 2020, during the early onset of the COVID pandemic, while other farm businesses were trying to keep it together, our farm was able to easily navigate the volatile market without a lot of financial stress — thanks to the CSA customers who stood firmly beside us. Not one of our 400 members broke rank, and the next year 95% of them renewed for 2022.
That's when I realized I had created something special and lasting with my CSA. I was uniquely positioned to help other farmers learn this powerful framework.
I also noticed that many farmers were jumping into CSA too fast, without knowing what it takes to sustain one into the future.
Here' the thing: great CSA's don't "just happen."
They are forged on a strong, reliable foundation that includes multiple, scaleable CSA systems -- as well as a fool-proof production plan.
There are so many pitfalls that can hit you mid-season if you don’t know what you’re doing. I know, because I fell into almost all of them.
That’s why I've partnered with Lauren Rudersdorf to create this course. We will guide you through your CSA startup process, steer you away from common rookie mistakes, and set your CSA up for success the right way ~ so it can be your financial anchor for years to come.
Resilience is possible. Join us.
-Corinna
Master the framework, strategies, and techniques used by seasoned CSA farmers
A comprehensive, 60-day program that teaches you the framework for a successful CSA that can scale.
"This course is what helped my husband and me take the leap and transition away from farmer's markets altogether and make our CSA the heart of our farm. [Quickstart] benefited us in our planning and CSA progression, but we also benefited from your encouragement. Your course helped us to not only survive during this year, but build our farm business bigger and stronger."
-Stacey Thompson, Our Fiddlehead Farm
"This course has changed my life. [We went] from $0 to around $3-5k gross sales a week [in our CSA]. It has saved our business. If you work the plan, it will work for you!"
-Isaac Frerichs, Urban Veg
We've organized the content into 5 key sections to master, including...
We start by setting the foundation and helping you think through the most important decisions that will shape your production plan and CSA execution. In this module, we cover:
Now that you know what style of CSA you want to run and how many weeks you'll be delivering, it's time to plan for production. This is the area so many rookie farmers mess up. You'll learn WHAT to plant, how MUCH to plant, and WHEN to plant so you never have to stress out about filling the box. In this module, we cover:
With your production plan in motion, we turn our eyes to organizing your harvest day and pack day flows. A CSA is nothing without high quality produce, and getting such a diverse number of products from field to CSA box in a way that maintains superior quality can be tricky. In this module, we'll share our processes that create a "wow" box every week, including:
Now that you've got a beautifully packed box, how do we get the box to the customer? Don't overlook this! The moment when we pass the product to the client is full of potential. How can you make the most of this opportunity to impress? In this module, we cover:
CSA has a learning curve, not only for you, but also for your customers. Providing your customers with a clear communication and onboarding process is critical for long-term CSA retention. The systems you put in place manage customer expectations and help them overcome common roadblocks. In this module, we cover:
We know that TIME is your most precious asset. So instead of asking you to spend hours trying to build spreadsheets, templates, emails and handbooks from scratch (that may end up being full of mistakes and omissions ), we're sharing our own CSA files, documents, and templates to give you a starting point and strong foundation. Feel free to customize these to your operation.
WHEN YOU SIGN UP TODAY
The 5 main modules of CSA Quickstart will completely supercharge the way you approach your CSA start-up. But that's simply the start of your journey. When you join CSA Quickstart, you also get Lauren's box planning template. This tool will simplify the daunting task of trying to figure out what should go in the box each week (and making sure you have enough product).
This is gold. Make sure you're planting enough of the right stuff! When you join Quickstart, you'll get Lauren's box planning spreadsheet template, so you can plan out what goes in the box each week AND quickly evaluate its estimated worth.
This tool will help you know where each crop goes in the field, when to plant in the greenhouse, and how to time everything so you never run out of product for the CSA box. This template was created from YEARS of experience, and serves as a great baseline for a new CSA farmer. It will help you avoid many seasons of planting mistakes! So incredibly valuable.
"A checklist of all the necessary things to get a CSA online! This course has great details, descriptions, options and scenarios as well as templates to help guide you along the way of setting up your CSA program. I'm a seasoned farmer that has run a CSA in the past, and I found this course to be a great guide so nothing important was forgotten and it gave confidence that our members were getting the very best I could organize for them. If you are starting from scratch this course is amazing; it's also a great resource if you want to up your game and refresh your standing CSA program. "
-Aeros Lillstrom, Who Cooks for You Farm
"The QuickStart class allowed us to start our CSA last year! I wouldn't have been able to otherwise. I might've tried, but it wouldn't have been good. Thanks for offering it! This kind of information sharing and learning opportunities don't exist in most industries when you want to start from scratch."
-Andrew Mattimoe, Next Door Farm
"The CSA Quickstart Course is a really concise and informative course to take the mystery out of starting your CSA. I was able to learn from and connect with other farmers. The Facebook group is an invaluable tool and great place to bounce ideas off each other and get direct advice and support."
-Colby Yeager, Noble Farms North
When you join CSA Quickstart, you'll receive instant access to everything you need to build a CSA you can be proud of, including...
THERE ARE 2 WAYS TO PAY:
The course is ready for you now! As soon as you enroll, you can binge-watch the entire thing. We recommend you work through one module every two weeks. ALSO, don't forget you have access to the course indefinitely, so if you can't get to the sessions right away, they'll be waiting for you whenever you have time.
We don't typically recommend that first-time farmers start with a CSA. It's best to get some experience growing for other markets before you make the commitment to growing the diverse array of vegetables required for a CSA.
If you already decided you want to start a CSA this year, then this course is exactly what you need. In fact, we designed this course FOR YOU. You’ll get the overall framework for logistics, how to plant, harvest, pack, dispense/deliver, and care for your customers so they turn into raving fans of CSA. If you were going to do it anyway, then let us be your guide so you do it the right way. Because we know starting a CSA can feel overwhelming, we’re going to give you as many done-for-you services as we can -- like our newsletter template, the box planner, customer onboarding emails, what to teach your customers, and more.
Possibly. Although some of the material will likely be information you already know, you can always gain new insights on how to build your CSA systems to work more efficiently and consistently. By learning the CSA framework from the beginning, you will likely identify the gaps that are tripping you up and uncover ideas for how to fix them.
Honestly, probably not. Some of the principles overlap for sure! But most of the content is designed to help a vegetable farmer start a vegetable CSA. This may be something we add in the future though!
Well, you could probably find a lot of this stuff we teach for free if you want to take the time to hunt around for it on Google, blogs, FB groups, podcasts, and YouTube. Ask yourself how valuable your time is. I know it's not cheap, but it's far cheaper than the alternative. Just consider how much time and money you will save by avoiding the big mistakes that come from inexperience and not knowing what can happen. We also believe that when you invest in something, you’re more likely to bring your best energy to the project to get it done - and make sure that you find your ROI from it.
Try it out risk-free with our 30 day money back guarantee. You have 30 days after the time you enroll to ask for a refund. If you ask us within that 30 day window, we’ll give it all back. That's ZERO risk for you.
We estimate 5-10 hours a week for 60 days. We created this program to help you save time trying to piece-meal the solution together from all over the internet. There's a lot of content in the course! Some students only work through a few of the modules where they need extra support their first year, and then go back the next year to add on another layer. Remember, you get lifetime access to the course and all future updates, so you can keep tweaking and optimizing your CSA for years to come.
No. This is not a course where we teach you production techniques. (JM Fortier's course is great for that!) The CSA Quickstart program is designed to give you the planning framework, overarching systems and strategies that you can then execute as the season unfolds. We don't typically recommend that first-time farmers start with a CSA. It's best to get some experience growing for markets before you make the commitment to grow all kinds of veggie mixes for a CSA. The farmers who find the most success taking this course and starting their CSA are experienced growers.
As soon as you sign up, you’ll receive access to the entire course content.
Ask it in the course's private Facebook group! Lauren and Corinna are available via email to answer your questions. For deeper support, you can also schedule a 30 minute private coaching session with either Lauren or Corinna for a separate fee.
The CSA Quickstart Course includes 5 Video Training Modules, Lauren's Field Planning, Seed Order, and Seeding Chart spreadsheet templates, the printable Course Workbook, Lauren's time-saving CSA Box Planning Spreadsheet, additional worksheets and resources for each module, lifetime access (including future updates and additions), email support from course instructors, a Private FB community group for current students, and private coaching calls with Corinna and Lauren (for an additional fee).
Corinna Bench is an entrepreneur, CSA farmer, speaker, podcaster, consultant, and educator who is committed to helping CSA farmers build CSAs that are profitable and viable for the long-term. Since 2008, she and her husband have been full-time farmers at Shared Legacy Farms in Elmore, OH, and have relied almost exclusively on their 400-member CSA to generate profits and build a life they love.
Corinna is the founder of MyDigitalFarmer.com which is dedicated to helping farmers master the art of messaging and sales for their CSA. She is a promoter of the national CSA movement and serves as a collaborator with the the CSA Innovation Network. She also hosts the My Digital Farmer podcast and the CSA Marketing Discussion Facebook group. Corinna brings her expertise of customer service, logistics, customer onboarding, education, marketing, and sales to the table in CSA Quickstart.
Lauren Rudersdorf is a writer, recipe developer, marketing consultant, and educator obsessed with the CSA model and helping farmers execute it well in order to find more stability, profitability and success on their farms. She is the creator and producer of the video series "CSA Starts Here" and was an organic CSA farmer with her husband Kyle at Raleigh's Hillside Farm for 9 years where she grew their CSA membership from 8 to 380 members in a saturated CSA market.
NOT READY TO JUMP IN YET? NEED SOME MORE INFORMATION ABOUT CSAs FIRST?...
Register for my FREE webinar below:
Learn the 3 most important things you need to get right as you start your first CSA.
Choose from several sessions every day. (Replay included).
Email us at mydigitalfarmers@gmail.com
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